/en/department-of-media-management-marketing/studies-teaching/bachelor/business-administration-2-marketing
Business Administration 2: Marketing Listen Semester Winter semester Duration of module One semester Module-Nr. BIM PF 03 Type of course Compulsory Frequency of module offer Each year Entry requiremen
/en/department-of-media-management-marketing/studies-teaching/master
Teaching in spring 2024 Listen Bachelor/Master Kolloquium Lecture number 22PF21k Semester Spring semester 2024 Type Kolloquium Maximum number of participants 20 Events Day Time Recurrence Duration Roo
/en/department-of-media-management-marketing/studies-teaching/master/s4-specialization
S4 specialization: Marketing & Media Management Listen Under the influence of new media and technologies markets have significantly changed. In particular, information and communications technologies
/en/department-of-media-management-marketing/studies-teaching/master/media-communication-management
Media & Communication Management Listen Semester Summer semester Duration of module One Semester Module-Nr. MIM S4 01 Type of course Elective in S4 specialization Frequency of module offer Each year E
/en/department-of-media-management-marketing/studies-teaching/master/marketing-media-research-seminar
Marketing & Media Research Seminar Listen Semester Winter semester Duration of module One semester Module-Nr. MIM S4 20 Type of course Elective in S4 specialization Frequency of module offer Each year
/en/department-of-media-management-marketing/studies-teaching/master/entertainment-law
Entertainment law Listen Semester Winter semester Duration of module One semester Module-Nr. MIM S4 08 Type of course Elective in S4 specialization Frequency of module offer Each year Entry requiremen
/en/department-of-media-management-marketing/studies-teaching/master/corporate-communications
Corporate communications Listen Semester Winter semester Duration of module One semester Module-Nr. MIM S4 06 Type of course Elective in S4 specialization Frequency of module offer Each year Entry req
/en/department-of-media-management-marketing/studies-teaching/master/marketing-media-management-practice-project
Marketing & Media Management Practice Project Listen Semester Winter semester Duration of module One semester Module-Nr. MIM S4 25 Type of course Elective in S4 specialization Frequency of module offe
/en/department-of-media-management-marketing/research
Research Listen Our field of research comprises all economic aspects of content production and marketing by using various media . In this context, business models as a conceptional frame of reference
/en/department-of-media-management-marketing/research/projects
Research projects Listen At the Chair of Media Management, there are continuously various research projects. The focus of current research is based on the Big Data phenomenon at the moment: Everybody