/en/department-of-media-management-marketing/research
Research Listen Our field of research comprises all economic aspects of content production and marketing by using various media . In this context, business models as a conceptional frame of reference
/en/department-of-media-management-marketing/research/projects
Research projects Listen At the Chair of Media Management, there are continuously various research projects. The focus of current research is based on the Big Data phenomenon at the moment: Everybody
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Publications Listen Monographs Hass, Berthold H. (2002): Geschäftsmodelle von Medienunternehmen: Ökonomische Grundlagen und Veränderungen durch neue Informations- und Kommunikationstechnik , Wiesbaden
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Bachelor and master thesis at the Chair of Media Management Listen General information Bachelor and Master theses serve as an intensive scientific analysis of any selected issues. In accordance with t
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fileadmin/content/institute/iim/dokumente/forschung/danish-german-working-paper-series/5-danish-german-research-paper-no.-5.pdf
complementors and competitors; formulate the competitive strategy by which the innovating firm will gain and hold advantage over rivals.” Chesborough and Rosenbloom (2002, p. 533) “A business model is a
/en/iim/institute/research-foci/danish-german-working-paper-series/research-paper-5
Beckmann, O. & Royer, S.: Business Models and Impact of Different Market Contexts: Towards an analytical framework for researchers and practitioners, 2016 Listen [PDF - Download] The focus of this res
/en/department-of-human-resources-and-organization/who-we-are
Who we are Listen Human resources... In principle, organizations consist of nothing else than people working with them. In this respect, personnel is not simply another "production factor", but to som
/en/department-of-human-resources-and-organization/who-we-are/persons
Persons Listen Head of department Prof. Dr. Thomas Behrends thomas.behrends -PleaseRemoveIncludingDashes- @ uni-flensburg.de +49 461 805 2546 Gebäude Madrid - MAD 226 Contact information Phone +49 461