/en/department-of-media-management-marketing/studies-teaching/master/marketing-media-research-seminar
Marketing & Media Research Seminar Listen Semester Winter semester Duration of module One semester Module-Nr. MIM S4 20 Type of course Elective in S4 specialization Frequency of module offer Each year
/en/department-of-media-management-marketing/studies-teaching/master/entertainment-law
Entertainment law Listen Semester Winter semester Duration of module One semester Module-Nr. MIM S4 08 Type of course Elective in S4 specialization Frequency of module offer Each year Entry requiremen
/en/department-of-media-management-marketing/studies-teaching/master/corporate-communications
Corporate communications Listen Semester Winter semester Duration of module One semester Module-Nr. MIM S4 06 Type of course Elective in S4 specialization Frequency of module offer Each year Entry req
/en/department-of-media-management-marketing/studies-teaching/master/marketing-media-management-practice-project
Marketing & Media Management Practice Project Listen Semester Winter semester Duration of module One semester Module-Nr. MIM S4 25 Type of course Elective in S4 specialization Frequency of module offe
/en/department-of-media-management-marketing/research
marketing by using various media . In this context, business models as a conceptional frame of reference for understanding any existing structures and designing new business fields particularly on the
/en/department-of-media-management-marketing/research/projects
Research projects Listen At the Chair of Media Management, there are continuously various research projects. The focus of current research is based on the Big Data phenomenon at the moment: Everybody
/en/department-of-media-management-marketing/research/publications
Publications Listen Monographs Hass, Berthold H. (2002): Geschäftsmodelle von Medienunternehmen: Ökonomische Grundlagen und Veränderungen durch neue Informations- und Kommunikationstechnik , Wiesbaden
/en/department-of-media-management-marketing/scientific-qualification-work
Bachelor and master thesis at the Chair of Media Management Listen General information Bachelor and Master theses serve as an intensive scientific analysis of any selected issues. In accordance with t
/en/department-strategic-and-international-management/teaching/master/praxisprojekt-strategie-organisation-entrepreneurship
/en/department-strategic-and-international-management/theses/application/application-form